Thursday, April 07, 2005

Customer Service

We have this coming to us. The Head Lemur mocks all forms of, but particularly web based, customer service. If only he wasn't right. From badly designed forms, to websites which are not "connected" to the business. Of course, informative web sites and responsive customer service departments do exist, but all too often the experience is horrible.

Our industry (that of designing websites) is still challenged to design sites which properly relate to customers and their perspective. And we don't spend enough time helping make sure that there is a free flow between a site and the company behind it.


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